New Way Now FOX Sports transforms sports archives into a content powerhouse with Google Cloud AI
AI Summary
Summary of Video Q8JyI2DmAUE
- Introduction
- Speaker: Dustin Meyers, EVP of Production Operations and Technology at Fox Sports
- Challenges of accessing a 30-year library of sports content (tapes, films, digital files).
- Partnership with Google Cloud
- Dumped 30+ petabytes of content into Google Cloud and applied Machine Learning (ML).
- Developed the Intelligent Asset Service (IAZ) for improving business operations.
- Results and Efficiency
- Emphasized the effectiveness of ML models in sports content retrieval.
- Dramatic reduction in time spent on finding content (e.g., from 2 weeks to 2 hours).
- Fox Foresight Tool
- A storytelling tool developed with Google Cloud to enhance Major League Baseball coverage.
- Utilizes 150 years of MLB statistics to generate insights for broadcasters.
- Example: Analyzing team comeback probabilities based on game circumstances.
- Future Developments
- Exploring potential of Gemini for further enhancement.
- Collaboration with Google Cloud noted for its consumer-focused development approach.
- Overall aim: Make sports more enjoyable and accessible through innovative technology.