Starting an AI Automation Agency? 12 Questions Everyone Asks
AI Summary
This video addresses the 12 most common questions about starting and scaling an AI automation agency. It covers key topics such as finding leads, choosing a niche, defining service offerings, pricing strategies, and sales techniques. The host suggests starting with lead generation on Upwork due to its abundance of job listings and ease of client acquisition, then moving to cold email or LinkedIn outreach, and eventually building a social media presence. For niches, he advises casting a wide net early on to gain experience and let the niche find you. Service offerings can be hourly, fixed rate, retainer, performance-based, or equity deals, with retainer recommended for beginners. Pricing should start at comfortable levels and be increased incrementally based on market response. Selling on calls is more about listening and understanding client pain points than hard selling. Project scoping should focus on minimum viable products for faster delivery and trust building. Software choices like Zapier, NADN, or Make.com are plentiful; pick one to start and focus on that. Handling client credentials and software ownership involves clear onboarding processes and favoring client ownership to reduce friction and liability. Coding skills are not mandatory due to tools like ChatGPT. Deciding between doing the work yourself or hiring depends on your available time and money, with initial self-learning recommended. The host emphasizes perseverance, reinvention, and consistent effort as keys to success in this field, sharing his own journey from sales struggles to building multiple successful businesses including an AI automation agency. Finally, he promotes his educational community for learning proven strategies and templates to help scale automation businesses.