We Scaled a $73M Product — You’re Skipping This PRD Step for Planning Projects
AI Summary
In this comprehensive guide, Parker Rex, an experienced product manager and UX designer, shares his approach to planning and ideating new projects. Drawing from years of building SaaS products, he emphasizes the importance of shaping ideas before diving into coding. The video covers key aspects of project planning, including shaping the idea, creating lists for product distribution, defining offers, and the breadboarding technique. Parker also discusses the significance of detailed planning to save time and resources, as well as how to create a successful project pitch. He invites viewers to explore additional content available on his main channel and within his community for further insights.
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Planning and Ideating New Projects: A Practical Guide for Product Managers
In this video, the speaker, a seasoned product manager and UX designer, shares a comprehensive guide on how to approach new project planning and ideation. Drawing from years of experience building SaaS products, the speaker walks through the high-level steps, emphasizing the importance of shaping ideas before jumping into coding. He discusses techniques like shaping ideas, creating lists for product distribution, defining offers, and breadboarding. The speaker also elaborates on the significance of having a detailed plan to save time and resources. Finally, he shares insights into creating a successful project pitch and outlines the principles behind a structured approach to project management. For those seeking more in-depth guidance, he mentions additional content available on his main channel and within his community.
This is a video about I Scaled a $73M Product — You’re Skipping This PRD Step
00:00 Introduction and Background
00:39 Planning a New Project
01:38 Shaping the Idea
02:27 Importance of Planning
03:31 Defining the Product
04:19 Market Research and Audience
07:03 Course Development
10:56 Technical Considerations
14:26 Pitching and Distribution
18:05 Conclusion and Final Thoughts