AI Built My Marketing App in 8 HOURS! (Pheromind & Neo4j Demo)
AI Summary
In this video, the presenter discusses their experience of utilizing Fairmind to develop a marketing behavior ontology based on a large dataset from Olist, a Brazilian e-commerce company. They explain how they mapped customer behavior patterns and relationships, analyzing data to identify factors impacting customer engagement and sales representative performance. The presenter shares insights into leveraging graph databases (Neo4j) for visualizing and optimizing marketing strategies, emphasizing the automation and effectiveness of Fairmind in the development process. Throughout the video, they showcase specific examples of customer interactions and how to enhance marketing efforts through data analysis. The presenter concludes by encouraging viewers to explore their other projects and social media channels.