Overview

WP-CRM System is a free WordPress CRM plugin with optional paid extension bundles. Designed for freelancers and small business owners, it stores all data in your WordPress database. Lightweight, simple, and transparent pricing.

Pricing Structure

Free Core Plugin

Cost: Completely free

  • Unlimited contacts
  • Unlimited projects
  • Unlimited users (on same WordPress install)
  • Full basic CRM functionality
  • Invoicing system included
PlanCostSupportIncluded ExtensionsWebsites
Plus$99/year1 year, 1 site3 extensions1
Enhanced$199/year1 year, 1 siteAll current + future1
Professional$249/year1 yearAll extensions + unlimited sitesUnlimited

Included in Plus Bundle:

  • Client Area extension
  • Custom Fields extension
  • Invoicing Pro extension

All Other Extensions (Individual):

  • 99/year each
  • Can be purchased separately

Core Features (Free)

Contact Management

  • Contact records and profiles
  • Custom fields (unlimited)
  • Contact organization
  • Activity tracking
  • Communication history
  • Notes and details
  • Contact merge capabilities

Project & Task Management

  • Project creation and tracking
  • Task assignment
  • Milestone tracking
  • Project timeline views
  • Team collaboration
  • Project notes and documents
  • Status tracking

Invoice Management

  • Invoice generation
  • Invoice templates
  • Payment tracking
  • Invoice scheduling
  • Recurring invoice support
  • Invoice history

Team Collaboration

  • Team member access control
  • Task assignment
  • Activity tracking
  • Project visibility
  • Comment collaboration
  • Notification system

Data Management

  • Custom fields (unlimited)
  • Data organization
  • Import capability (CSV)
  • Export functionality
  • Activity logs
  • Audit trail

Notifications & Automation

  • Email notifications
  • Event-based alerts
  • Activity alerts
  • Customizable notifications
  • Task reminders

Plus Bundle ($99/year)

Client Area:

  • Customer portal
  • View invoices, projects
  • Make payments
  • Upload documents
  • Manage tickets
  • Self-service capabilities

Custom Fields:

  • Unlimited custom fields
  • Field organization
  • Conditional logic
  • Field validation
  • Advanced customization

Invoicing Pro:

  • Professional invoice templates
  • Payment tracking
  • Invoice automation
  • Recurring invoices
  • Multi-currency support

Enhanced Bundle ($199/year)

All Plus features + ALL current and future extensions:

  • Dropbox Connect
  • More integrations
  • Advanced features
  • Priority access to new extensions

Professional Bundle ($249/year)

All Enhanced features + unlimited websites:

  • Use on unlimited WordPress sites
  • Multi-site license
  • Deploy to multiple projects
  • Centralized management

Integration Ecosystem

Pre-built Integrations:

  • Slack: Notifications and updates
  • Zendesk: Support ticket sync
  • MailChimp: Email list management
  • Dropbox (Enhanced/Professional): File storage
  • Google Workspace: Email and calendar

Enhanced + Professional Plans: Additional integrations


Technical Specifications

WordPress Dashboard Integration

  • Complete WordPress dashboard integration
  • Uses existing WordPress database
  • Leverages WordPress security
  • Native WordPress experience
  • Custom post types for data storage

Data Storage

  • All data in your WordPress database
  • No external servers required
  • Complete data ownership
  • Local hosting independence
  • Backup with WordPress backups

Multi-Language Support

  • English, Spanish, Polish, Russian
  • Right-to-left language support
  • Multilingual team support

User Management

  • Unlimited users on single install
  • Role-based access control
  • Custom permissions
  • Team member management
  • Activity tracking

Strengths

  • Completely free core: Full CRM without cost
  • Transparent pricing: Know exactly what you pay
  • Unlimited everything (free): Contacts, projects, users, invoices
  • Data ownership: Everything in your database
  • No per-contact pricing: Not charged per lead
  • WordPress integrated: Dashboard native experience
  • Simple interface: Minimal learning curve
  • Invoicing included: Free invoice system
  • Excellent reviews: 4.9/5 stars (141 reviews)
  • Lightweight: Minimal server resources
  • Flexible extensions: Buy only what you need

Limitations

  • Limited automation: Free tier has no workflows
  • Basic reporting: Simpler than enterprise CRMs
  • Smaller community: Fewer resources than HubSpot
  • Email service separate: No built-in email delivery
  • Limited integrations: Only 5 pre-built
  • Mobile experience: WordPress mobile app only
  • No advanced features: Free tier is straightforward
  • Setup complexity: Initial configuration needed
  • Reporting limits: Basic dashboard, not advanced
  • No CRM automation: Requires manual updates

Use Cases

Ideal For:

  • Freelancers managing clients
  • Small agencies (5-20 people)
  • Service-based businesses
  • Consulting firms
  • Contractors and builders
  • Virtual assistants
  • Small teams wanting data control
  • Businesses already on WordPress

Not Ideal For:

  • Sales-heavy teams
  • Complex automation needs
  • Large enterprises
  • Non-WordPress users
  • Highly technical requirements
  • Advanced marketing automation

Comparison with Alternatives

FeatureWP-CRMJetpackHubSpotZoho
CostFreeFreeFreeFree tier
Data LocationYour DBYour DBCloudCloud
Free Core✅ Full✅ Full⚠️ Limited⚠️ Limited
Free UsersUnlimitedUnlimited23
Invoicing✅ Included✅ Full❌ Limited✅ Yes
Automation❌ NoLimitedLimitedLimited free
Integrations5 pre-builtLimited900+40+ apps
Mobile App⚠️ WordPress app❌ No✅ Native✅ Native
Email Marketing❌ No✅ Yes✅ Yes✅ Yes
Setup Time30-45 min30 min1-2 hours2-3 hours
Learning CurveVery lowLowMediumMedium

Installation & Setup

Requirements

  • WordPress 4.0+ (5.0+ recommended)
  • PHP 5.6+
  • Any WordPress hosting
  • No special requirements

Installation Steps

  1. Install plugin from WordPress directory
  2. Activate in WordPress dashboard
  3. Run setup wizard
  4. Create contact fields
  5. Set user roles
  6. Create first contact
  7. Test invoice system
  8. Configure notifications

Setup time: 30-45 minutes for basic setup


Implementation Guide

Phase 1: Initial Setup (1 hour)

  1. Install and activate plugin
  2. Configure custom fields
  3. Set up user roles
  4. Create first contacts
  5. Test invoice system

Phase 2: Team Onboarding (2-3 hours)

  1. Add team members
  2. Set permissions
  3. Train on interface
  4. Start creating projects
  5. Generate first invoice

Phase 3: Integration (1-2 hours)

  1. Connect Slack (optional)
  2. Set up email notifications
  3. Configure backups
  4. Add external integrations
  5. Test workflows

Phase 4: Optimization (ongoing)

  1. Monitor usage
  2. Adjust custom fields
  3. Optimize workflows
  4. Regular backups
  5. Team feedback incorporation

Invoice System (Included Free)

Features:

  • Professional invoice templates
  • Automatic invoice numbering
  • Invoice history
  • Payment tracking
  • Invoice reminders
  • Due date management
  • Late payment alerts
  • Invoice customization

Pro Features (Plus bundle):

  • Multi-currency support
  • Recurring invoices
  • Payment automation
  • Advanced templates

Team Collaboration

Built-in Features:

  • Project comments
  • Task assignments
  • Activity tracking
  • Progress visibility
  • Team notifications
  • Permission control
  • Collaboration notes
  • File attachments

Getting Started Checklist

  • Install WP-CRM System plugin
  • Activate plugin
  • Run setup wizard
  • Create custom contact fields
  • Add team members
  • Set user roles/permissions
  • Create first contact
  • Create first project
  • Generate first invoice
  • Configure email notifications
  • Set up Slack (optional)
  • Train team

Cost Analysis

Scenario: Freelancer + 2 assistants

ItemCostNotes
WP-CRM System$0Free core
Plus Bundle (optional)$99/yearClient portal + Invoicing Pro
WordPress Hosting$20-50/moShared or managed
Total$0-140/yearIncredibly affordable

vs Alternatives:

  • Jetpack: 204/year)
  • HubSpot: $0-45/mo
  • Zoho: $0-100/month
  • Pipedrive: $14+/user/mo

When to Upgrade from Free

Upgrade to Plus when:

  • Want client portal access
  • Need advanced invoicing
  • Using custom fields heavily

Upgrade to Enhanced when:

  • Want all current + future extensions
  • Need additional integrations
  • Dropbox file storage important

Upgrade to Professional when:

  • Managing 2+ WordPress sites
  • Want to deploy to multiple clients
  • Need enterprise flexibility

Security & Data

Data Storage:

  • Your WordPress database
  • Your server, your control
  • Encrypted credentials
  • User permission controls
  • Activity audit trail

Backup:

  • WordPress backup plugins (e.g., UpdraftPlus)
  • Your hosting provider backups
  • Manual exports available
  • Database backups included with hosting

Security:

  • WordPress security best practices
  • User role-based access
  • No external API calls
  • Local data storage
  • GDPR-friendly (data in your control)

Customer Reception

Reviews: 4.9/5 stars (141 reviews)
Active Installations: 1,000+
Regular Updates: Active development
Support: Community forums, plugin support


Scaling Path

Phase 1 (0-20 contacts):

  • Use WP-CRM free
  • Simple setup
  • 1-3 users

Phase 2 (20-500 contacts):

  • Keep WP-CRM free
  • Add Plus bundle if needed
  • 3-5 users
  • Simple projects

Phase 3 (500-5K contacts):

  • Consider Jetpack CRM ($17/mo)
  • Or stay with WP-CRM + enhanced
  • 5-10 users
  • More complex projects

Phase 4 (5K+ contacts):

  • Migrate to HubSpot/Zoho
  • Need advanced features
  • Enterprise scaling
  • Complex workflows

When to Choose WP-CRM System

Choose WP-CRM when:

  • Already using WordPress
  • Want completely free CRM
  • Need invoicing
  • Small team (1-10 people)
  • Data control important
  • Simple enough is good
  • Budget-conscious

Choose alternatives when:

  • Not using WordPress (→ Zoho, HubSpot)
  • Need advanced automation (→ FluentCRM)
  • Email marketing focus (→ Jetpack, FluentCRM)
  • Sales-heavy (→ HubSpot, Zoho)
  • Enterprise features (→ Zoho, HubSpot)

Alternatives to Consider

  • Jetpack CRM: WordPress-native, email marketing, $11/mo
  • FluentCRM: WordPress-native, automation, free
  • HubSpot: Cloud-based, 900+ integrations, paid
  • Zoho: Cloud-based, 40+ apps, affordable
  • UpiCRM: Free, simple lead capture

Conclusion

WP-CRM System is the simplest, most affordable WordPress CRM with built-in invoicing. Perfect for freelancers and small teams wanting data control without complexity.

Perfect For: Freelancers, small agencies, service businesses, teams wanting simple WordPress-native CRM with invoicing.