Gamma (gamma.app)

Gamma (gamma.app)

by Gamma (company not yet documented)

AI-first tool for creating polished presentations and documents from plain-language prompts, with a focus on fast visual storytelling.

See https://gamma.app

Features

• AI-first authoring: Generate full decks or docs from a prompt, pasted text, or imported files/URLs; ask the AI to rewrite, shorten, expand, re-structure, or change tone.

• Card-based layouts: Content is organized into scrollable “cards” that can be presented like slides, with responsive layouts and consistent styling.

• Design & branding: One-click themes, automatic layouting, and brand kits (colors, fonts, logo) to keep output visually consistent without manual design work.

• AI image generation: Built-in AI image generator with style/aspect controls and multiple quality tiers; plus search/insert from GIFs, stock, and other sources.

• Rich media & embeds: Support for images, video (YouTube, Loom, etc.), GIFs, charts, diagrams, tables, and third-party embeds (Figma, Miro, Calendly, etc.).

• Collaboration & comments: Real-time multi-user editing, comments, notifications, and simple workspace structure for teams.

• Sharing & export: Share via link or embed, and export to PDF and PowerPoint (PPTX) for use in traditional consulting slide workflows.

• Analytics: Basic analytics on views and engagement, useful for sales decks, investor updates, and training content.

• Command bar UX: ”/” command bar and inline actions for quickly inserting blocks, changing layouts, and invoking AI.

• API & integrations: Gamma API (BetaAPI) and integrations with common productivity/visual tools for automated and connected workflows.

Superpowers (for McKinsey-style & consulting decks)

Gamma shines as a visual storytelling assistant that can quickly turn a narrative or outline into a reasonably polished draft deck:

• Strong at drafting a top-down storyline (context → problem → analysis → recommendations → next steps) from a short prompt or document.

• Enforces a consistent visual language (typography, spacing, color) without needing a dedicated designer.

• Works well for internal or early-stage story draft decks, leadership briefings, and narrative-heavy consultant presentations.

However, compared to strict consulting PowerPoint workflows:

• Gamma is optimized for speed + visuals, not for deep MECE structures, detailed issue trees, or dense analytical charts.

• You will usually export to PowerPoint and finish the deck there, especially for client-facing work that must match a firm template and include complex charts.

Best for consulting teams who want to:

• Go from scratch → 60–70% draft of the story with minimal effort, then refine in PPT.

• Iterate on narratives quickly with stakeholders before investing time in high-fidelity PowerPoint polish.

• Keep visuals clean and consistent without custom slide-master work.

Pricing

(Details change; check the site for up-to-date limits.)

• Free plan

  • Typically: unlimited decks, basic AI generation, basic AI image model.

  • Good for experimentation, students, and light internal consulting use.

• Paid individual plans (e.g. Gamma Pro / Ultra)

  • Seat- and/or credit-based; more/faster AI actions and access to higher-quality image models.

  • Unlocks stronger AI generation, more customization options, and fewer constraints on usage.

• Team / business plans

  • For workspaces with many users, with admin controls, shared branding, collaboration features, and potentially API access.

Strengths (for consulting-style decks)

• Very fast idea-to-deck flow for top-down narratives and executive summaries.

• Clean, modern defaults mean you spend little time on design; layout and typography are mostly handled.

• Collaborative, web-native environment makes it easy to co-draft the story with partners and get comments.

• Export to PPT enables integration into standard consulting workflows once the story is locked.

Limitations (for consulting-style decks)

• Out-of-the-box AI is not specialized for MECE thinking or consulting frameworks; logical rigor must be enforced by you.

• Limited slide-master style control: hard to exactly mirror a strict MBB-style template (exact grids, text sizes, spacings).

• Complex analytical exhibits (bridges, waterfalls, dense tables, etc.) usually need to be rebuilt in PowerPoint.

• Card-based paradigm and web-like feel may be unfamiliar to teams used to pure slide-by-slide PPT editing.

Gamma vs Other Tools for McKinsey-style Storytelling Decks

Below is a comparison focused specifically on consulting-style decks (structured storyline, MECE logic, charts, consistency, editability) vs key alternatives you mentioned.

Genspark

• Core focus & users: Multi-modal AI workspace (analysis + Sparkpages/presentations) focused on flashy, visually rich outputs and narrative summaries.

• Storytelling: Good at generating story-driven decks (problem → key findings → implications) with attractive visuals, but reviewers note that depth and traceability can lag tools like Manus.

• Layouts & consistency: Produces stylish layouts with charts and visuals; control over a strict consulting design system is limited.

• Collaboration: Web-based workspace with shared content; suitable for small teams.

• Export: Can produce presentations; PPT export exists but final consulting packs are usually rebuilt/refined in PowerPoint.

• For consulting decks: Great for quick, visually impressive concept decks or vision narratives, less ideal for rigorous client deliverables.

Manus (Manus Slides)

• Core focus & users: Built for deep research, structured reasoning, and accurate, traceable outputs; Slides grow from detailed reports.

• Storytelling: Very strong on structured thinking—hypotheses, drivers, structured outlines, and recommendations; can transform a research report into a multi-slide deck with logical flow.

• Layouts & consistency: Content/structure > visuals. Design is improving but not yet as polished as Gamma/Genspark/Skywork.

• Collaboration: Good collaborative project model with traceable analysis, code, and sources—strong for consulting project teams.

• Export: Exports decks you can edit; expect to polish visually in PowerPoint.

• For consulting decks: Best as a thinking + backbone tool: use Manus to build the logic and draft slides, then refine look & feel in PPT/Canva.

Skywork / Skyworks

• Core focus & users: Emphasizes deep, structured, educational slides; very good for teaching-style and conceptual decks.

• Storytelling: Produces thorough slide sequences that walk through concepts, frameworks, use cases, etc.—excellent for background/context and training sections of consulting decks.

• Layouts & consistency: Frequently praised for strong, consistent 16:9 layouts and subtle animations; visually cohesive.

• Collaboration: Web-based; adequate for teams, though not as feature-rich in collaboration controls as Canva.

• Export: Slide decks can be downloaded; layout quality is generally high.

• For consulting decks: Great for training decks, capability decks, or section 0; you may still want to re-template in PPT for strict branding.

Canva

• Core focus & users: Broad design platform with strong templates, brand kits, and collaboration; AI supports content but is not the main value.

• Storytelling: Less automation on narrative; you own the storyline, Canva makes it look good.

• Layouts & consistency: Strongest of this list for brand kits, templates, and design control; you can get close to a consulting firm’s look and maintain it over time.

• Collaboration: Mature multi-user collaboration, comments, roles, and versioning; works well for consulting teams.

• Export: Very solid PowerPoint export; many teams use Canva as a design layer then finalize in PPT.

• For consulting decks: Ideal when your story is already defined and you need fast, brand-consistent visuals that export cleanly to PPT.

Chronicle

• Core focus & users: More like a knowledge / documentation workspace with presentations, closer to Notion than to a dedicated slide tool.

• Storytelling: AI can help outline and draft, but it is not optimized around consulting frameworks; better for narrative docs and lighter decks.

• Layouts & consistency: Decent for internal consistency, weaker for strict brand and slide-master control.

• Collaboration: Strong on multi-user docs, wikis, and linked content; good for internal project knowledge.

• Export: Presentations and docs can be shared/exported, but PPT fidelity is less documented.

• For consulting decks: Best as internal project documentation + light deck tool; not the main engine for client-ready McKinsey-style packs.

Summary Recommendation Matrix (Consulting Use Only)

| Need / Scenario | Best tools | How to use them together |

|-------------------------------------------------------------------------------|---------------------------------------------|----------------------------------------------------------------------------------------------------------|

| Fast draft of a McKinsey-style storyline with minimal effort | Gamma, Manus | Use Gamma for quick narrative decks; use Manus when you also need deep research and structured logic. |

| Deep, rigorous problem–analysis–recommendation structure | Manus (Slides) | Let Manus build the backbone (outline + draft slides), then export to PPT for design and firm template. |

| Highly polished, brand-consistent client decks in PPT | Canva + PowerPoint | Lock story in Gamma/Manus → design in Canva with brand kit → export to PPT → final tweaks in PPT. |

| Training / concept decks (section 0, background, capability overviews) | Skywork, Gamma | Use Skywork for structured explainers; complement with Gamma for narrative intros and exec summaries. |

| Quick, visually rich vision / pitch decks (less analytical, more story) | Genspark, Gamma | Genspark for visual flair; Gamma for clean, restrained narratives. |

| Single system for docs + light decks + internal knowledge | Chronicle, Manus | Chronicle as project wiki; Manus for analysis and exports to decks for key milestones. |

Practical Take for Your Use Case

Since you don’t care about websites and mainly want McKinsey-style storytelling slides with minimal effort, but consistent and editable, a pragmatic stack would be:

1. Gamma or Manus to generate the first, structured draft

   • Gamma when speed and visuals matter more, and the content is more narrative/executive.

   • Manus when the project is analysis-heavy and you want a traceable reasoning chain.

2. Canva + your official PPT template for final client decks

   • Import/export via PPT, apply brand kit, tighten layouts to be fully on-template.

3. Optionally: Skywork for training decks and conceptual explainers; Genspark only when you want high-impact visual 9 decks.

If you tell me:

• What your standard PPT template looks like (sections, colors, grids), and

• How much time/skill your team has in design vs. analysis,

I can extend the Gamma note with a recommended workflow (step-by-step: from prompt to finished PPT) tailored to your consulting team.