Claire Vo

Overview

Claire Vo is a product management innovator and AI adoption advocate serving as Chief Product Officer at LaunchDarkly while founding ChatPRD, an AI copilot platform designed specifically for product managers. She is also the host of the “How I AI” podcast and YouTube channel, where she demonstrates practical applications of AI tools for improving work quality and efficiency.

Current Role and Background

  • CPO at LaunchDarkly - Leading product strategy at feature management platform
  • Founder/CEO of ChatPRD - AI copilot for product managers
  • Host of “How I AI” - Educational content on practical AI tool usage
  • Recognized thought leader on AI adoption in product management

ChatPRD

Origin and Evolution

ChatPRD began as a custom GPT that writes product requirements documents (PRDs)—the documentation outlining what a new product should do, how it should look, and what features it needs. It has evolved into a comprehensive AI copilot platform.

Core Capabilities

  • PRD Generation: Draft comprehensive product requirements documents from simple ideas
  • Goal Setting and Metrics: Define realistic product goals and brainstorm performance metrics
  • Coaching Feedback: On-demand coaching to help product managers improve skills
  • Workflow Integration: Connect with Slack, Linear, Notion, Google Drive
  • Feature Building: AI agents that work end-to-end on product features
  • Enterprise Solutions: Team-based plans for larger organizations

Business Performance

  • 10,000+ product managers actively using ChatPRD
  • Six-figure revenue as a side project
  • Positioned as #1 AI platform for product managers by usage
  • Unconventional team composition: “some humans but mostly AI agents, automations, and code”
  • Team: Claire Vo (Founder/CEO), Alisa Haman (Head of Growth)

Philosophy and Approach

Workflow Transformation

Claire advocates for adapting product management workflows to leverage AI rather than maintaining traditional processes. She demonstrates practical examples:

  • Drafting complete product strategy during a 22-minute commute
  • Building new features in approximately 30 minutes using AI agents
  • Using a “prompting trick” that enables AI to function like a real team member

AI Adoption Strategy

  • AI agents replacing traditional tools: ChatPRD/Claude replaces Cursor coding tools for ~70% of coding needs
  • Broader experimentation: Non-deterministic LLM outputs require larger experimentation surface areas
  • Nuanced measurement: Different evaluation approaches needed compared to traditional software development
  • Urgency message: Product managers should adopt AI practices within 18 months to avoid being left behind

Core Insight

Traditional product management practices are becoming obsolete in an AI-first era. The fundamental shift involves embracing AI agents as active team members rather than tools, and adjusting processes to leverage their capabilities.

”How I AI” Channel

Focus: Practical applications of AI tools for improving work quality and efficiency

Target Audience: Anyone wondering “how to actually use these magical new tools to improve the quality and efficiency of their work”

Philosophy: Demystifies AI adoption by showing real-world, actionable implementations across product management workflows.

Key Perspectives on AI and Product Management

  • Non-deterministic nature of LLMs fundamentally changes how product management should work
  • AI agents as team members - not just tools, but collaborative participants
  • Speed advantage: AI-enabled product development dramatically accelerates cycles
  • Skill evolution needed: PMs must learn to work with AI effectively or risk obsolescence
  • Measurement complexity: Traditional metrics insufficient for AI-driven product decisions
  • ChatPRD - Primary platform
  • LaunchDarkly - Feature management context
  • Claude AI model - Primary AI backbone
  • Cursor - Developer tool for comparison
  • Product Requirements Documents (PRDs)
  • AI-first product management
  • Prompt engineering for product teams

Influence

Speaking and thought leadership on:

  • AI adoption in product management
  • Practical AI tool implementation
  • Future of product development in AI era
  • Building AI-powered products
  • Team composition in AI-first organizations

Last updated: 2026-01-23